The browser you are using is not supported by this website. All versions of Internet Explorer are no longer supported, either by us or Microsoft (read more here: https://www.microsoft.com/en-us/microsoft-365/windows/end-of-ie-support).

Please use a modern browser to fully experience our website, such as the newest versions of Edge, Chrome, Firefox or Safari etc.

Nära

Close to the food, closer to each other. To encourage daily cooking together with your loved ones.

The everyday struggle of cooking daily meals is something we all wrestle with from time to time. It's a mundane, repetitive task that, despite its importance, often feels more like a chore than a joy. Yet it's a task that must be completed. To make this unavoidable part of life feel less like a burden and more like an enjoyable routine, an inspiring and thoughtful design solution is essential, one that addresses the root of the problem and transforms the experience into something positive. Through research into human psychology and user-centered testing scenarios, a broader understanding of what drives our emotions toward this daily responsibility was developed. These insights became the foundation for a solution aimed at encouraging regular meal preparation while simultaneously creating a peaceful, calming environment around the process. By integrating intuitive features with aesthetically pleasing product design, families are now empowered to approach cooking as a shared activity. The final product evolved into a mobile, multifunctional workstation that not only adds functionality to the kitchen but also serves as a central gathering point. It invites family members to participate, collaborate, and connect, turning the solitary act of cooking into an opportunity for bonding and cooperation, while easing the tension that often surrounds the dreaded "What's for dinner?" question.
 

Project info

Eric Carl Björklund

Email

2025

Bachelor

Featured in:

BA/MA Degree Show 2025

a rolling cart with modular slots for containers. 3D-render.